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HOW NOT TO E-MAIL YOUR RESUME
Hardeep Sodhi is a founder member of NAESCON (National Association Of
Executive Search Consultants)
He runs MMM Consultants at
New Dlhi
In a Survey we did on the effectiveness of sending UNSolicited
Resume’s (Resume’s being sent without any specific requirement ) ,
about 70 % of the respondents rated this technique as PATHETIC in
getting them any Results !
As an Executive Search Consultant on the RECEIVING end of these “
Unsolicited Resume’s” , here is my take on why they may not be working
for you ..starting from the obvious reasons to some not so obvious (
as it seems ! ) to many of the Job Seekers.
a) ATTACHMENTS : If
your Resume’ is being e-mailed as an attachment, chances that it will
be downloaded / read may be substantially reduced. MOST Consultants /
Employers prefer NO attachments ( or a “text” attachment ) to minimize
Virus related issues as well as precious Internet/ PC resources. They
are not interested in Photographs or Fancy Formatting, just the
Content should be clear.
b) E-MAIL ADDRESS : You have sent your Resume’ to many places,
mentioning an E-mail address. Is it still Correct and valid ??
Nowadays E-mail is practically the FIRST mode of contact, so if yours
is not valid perhaps you are just missing out on some responses !!
c) LOCATION, LOCATION
and LOCATION : While E-mail has made it easier for candidates to
send their Resume’s all over the Globe, it has ALSO made it easier for
Employers to source LOCAL talent first. This really depends upon your
unique skill sets. For example, if you are a Secretary/Accountant
working in Calcutta, sending in your Resume’ ( even if in response to
a SPECIFIC vacancy ) to a Consultant / Employer in Delhi is simply not
going to work out ! No employer will spend money on calling you from
Calcutta for an interview when such skill sets are readily available
around him !
This is hard but true.
If you are in such a situation you have to take some hard decisions.
We know of people who relocate and stay with friends and finally take
up an offer at a low salary just to get settled in a City with better
career options / salaries for a person with their skill sets. However,
you have to be very sure of your competencies since higher the salary
budget larger is the Candidate Pool competing for the job.
d) NO URGENCY : A
Hiring Decision is made ONLY when a need is CLEARLY established. There
is a process for it and you simply can not side step it. If you are
sending an Unsolicited Resume’ to a prospective Employer, one of the
following could happen :
1) It will be discarded since there is no immediate need.
2) If a possible “ future” need which your Resume’ fills is clearly
evident, it may be forwarded to the Hiring Authority for that
particular Skill Sets for his/her opinion and comments,
3) Being in no hurry the Hiring Authority may pass ADVERSE comments on
the Resume’ and send it back to the HR Department, OR
4) It may be sent back to the HR Department as “ Perhaps Acceptable”
when they MAY store it for future reference.
5) If the HR Executive has some time on his/her hand, you may even be
called for an interview to assess “ possible future fit “. Again,
there being no immediate need, the possibility of getting adverse
comments on your Resume’ is high.
Fact is, even if you get POSITIVE comments in this process, you are
STILL going to be in competition with the fresh applications that will
be called for when the need arises !
The worst scenario is # 3
above...many Organizations now keep track of the REJECTS as well and
when the ACTUAL need does arise, your application ( even if
resubmitted ) may be rejected since adverse comments on your Resume’
are already a matter of record !!
e) CONSULTANT’S FIELD
OF FOCUS : Almost every Consultant who works professionally has
expertise and domain knowledge by which he adds value to his Client’s
Recruitment Process. Ignoring this will not help you. For example, if
you are a Senior Level professional and send in your Resume’ to
someone who specializes in Entrance Level Call Center kind of
positions you risk just being ignored ( or - worse perhaps - being put
up for the wrong positions ! ).
So, it is INVARIABLY better to check if the Consultant handles
positions close to your skill sets before sending in your Resume’.
Such details may be predominantly displayed on the Consultant’s
Website, for example.
f) QUESTIONS AND DOUBTS ! : Sending an Unsolicited Resume’ to
some Employers can have quite the reverse effect . Questions such as
WHY this Candidate is so vigorously pursuing a Job Change..is he not
performing well in his present job ? Is he applying to all and sundry
and if so, is he worth spending time with ? Will he be a stable
employee if/when recruited ? ... are a natural consequence of such a
submission.
g) TIME : The foundation for all of above is the fact that
everyone of us has practically NO time to devote to an activity which
has a VERY high probability of being fruitless. While Executive Search
Consultants may still (and indeed many do ! ) spend time in glancing
through and filing a Resume’ for possible future use , generally the
HR Department of a good Company has many other things to take care of
which demand its immediate attention. And they know that at the right
time they can rely upon good Executive Search Consultants to present
them with Candidates which are HIGHLY Relevant, Suitable AND
interested in THEIR position at THAT moment in time !!
In fact the Resume’s being
sent in by a professional Executive Search Consultant in good standing
wth the Client are INVARIABLY read with much closer attention. There
is a past track of proven competencies and performance of the
Consultant to back up his submission. And if he doesn’t maintain the
same competency levels he’ll not retain the Client for long !
We even have had many
cases when the same candidate has applied direct as well as via
ourselves. He was shortlisted for the interview via us !!
Bearing all the above factors in mind, the best strategy is to send in
your Resume’ against SPECIFIC positions for which your profile fits
very well. These positions can be found via Consultants and various
Ads on Jobsites, Newspapers etc. and of course also via your own
efforts. All of them will generally have well-defined application
procedures which should be rigorously adhered to so that your Resume’
has the BEST chance of making to the next stage !
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